I’m a designer, creative director, and entrepreneur
living in New York City.
I’ve spent the better part of a decade helping launch brands, build businesses, and ship digital products. I currently run Pemberton, a human-internet consultancy. We work with emerging startups and established technology companies, providing a mix of digital product design, brand identity, creative direction, and more. Select clients include Google, Airbnb, Tumblr, and Warby Parker.
I also consult on an independent basis, collaborating with founders on high-level business and creative strategy, such as growing teams, early-stage fundraising (seed/series A/B), design support, and defining pre/post-launch roadmaps.
Outside of design and technology, I’m a hobbyist investor and am passionate about developing markets. I get excited by the following themes: personal finance, real estate, fitness, nutrition, digital content, art, and travel.
2017: I spent 15 months in sunny Los Angeles, observing the health and fitness community and consulting within the medical cannabis industry. I also commuted back and forth to Chicago for a large scope of work (soon to be announced).
2016: I purchased and gut renovated a live/work space in Chicago’s West Loop. Alongside my brother, we redesigned a 1000 square foot condo and custom fabricated every detail from the frame up. View the outcome here.
2015: I started Contrateur, an open-ended body of work focused on people and places that challenge the status quo. Since inception, I’ve traveled to 24 countries and spent extended time in China, Myanmar, Peru, Thailand, Cambodia, Vietnam, Taiwan, Sweden, Cuba, Colombia, and Mexico. Press includes coverage from the BBC, DAZED, Huffington Post, and Quartz.
2013: I formalized my personal design practice into a full-fledged design studio called Pemberton. At our peak, we were 5 people in downtown Manhattan, working closely with a mix of emerging startups and established technology companies (mentioned above).
2011: I founded my first company called Cavalier, an American outfitter of hand-made original products and vintage goods. From concept to execution, I led Cavalier as chief designer and owner/operator. Over the course of the company’s life, we produced and carried 43 different physical products, and shipped orders to over 15 countries. I was named ‘25 designers to watch’ by Complex magazine, received a Young Gun from the ICFF, and was invited to speak on a design panel with Dwell Magazine. Over the years, we were featured in numerous publications.
2011: Alongside Cavalier, I joined Wantful as designer and member of the founding team. Later, I led the NY and SF creative teams as creative director. Due to a stellar team, we received various praise and awards from The Wall Street Journal, TIME.com, The New York Times, and Apple.
I graduated with high honors from the Savannah College of Art and Design, as well as receiving scholarships and features from the Type Director’s Club and the ADC.
I subscribe to Massimo Vignelli’s ideology of total design, and feel it’s important to push various design sensibilities throughout one’s career. Having grown up on the internet, I’ve spent considerable time observing and participating in era-defining technology trends. As a business person, I’m passionate about behavior change, breakout industries, and economies of scale. As a human being, I’m passionate about improving the internet through honest design, accessibility, and human connection. I’m optimistic about companies like Netflix, Patagonia, and Kickstarter, because of their overall approach to ethics, capitalism, and customer experience. I’m troubled by companies like Facebook, H&M, and Nestlé, because of their disregard for culture, and the over-commoditization of direct-to-consumer products.
If you made it this far, thanks for reading.